Local stories. Global campaigns. No passport required.
UGC-style videos, customer testimonials, and social content — produced across multiple countries, with local production expertise. Planning a multi-market shoot?
We'll let the numbers do the talking.
7 countries. 3 months. 23 master films. 120 cutdowns. Photography across every market.
One producer. One creative team. One director. One account manager. Local crews where we needed them. Lean, but nothing was missed.
When a global payments brand needed customer testimonials across three markets, fast. 3 countries. 2 continents. 2 weeks. 3 testimonials. One workflow. Societal put local crews on the ground, directed remotely, and delivered 3 big films for the very big screen at Fintech SG 2025. No chaos. No compromises. No excess baggage.
What do these productions have in common? They were all wanted yesterday.
Multi-market content production.
Managed end-to-end.
Before a camera rolls, we define the strategy, formats, and platform use cases — then build the scripts, shot lists, and production schedules across every market and language.
On the ground, we source and brief trusted local crews, coordinate talent and logistics, and direct shoots remotely to keep quality and brand consistency locked across every location.
In post, we edit, subtitle, localise, and version content for each market — cutting platform-ready assets for paid social, organic, and web — all delivered from one central production workflow. Shape it. Shoot it. Ship it. Everywhere.
From briefing to the first edit in 4 weeks.
The content feels local because it is.
Customer testimonials. UGC-style social content. Market entry campaigns. Regional localisation. Merchant, partner, and user stories. Rapid-response production when the window is short.
If you need real people, real places, and real stories — produced quickly, consistently, and across multiple markets — this is what we do.
Some of our favourite work
